HEADLINE
“Come to Noto in Winter” Campaign at Noto Airport - Snow Crabs Presented to Raffle Winners upon Arrival
(12/18/2009)
On December 1, Noto Airport in Wajima, Ishikawa Prefecture began its “Come to Noto in Winter” campaign during which locally caught snow crabs will be given to Haneda Airport visitors who win a raffle.
This is the sixth time the seasonal campaign has been conducted, which is intended to increase usage of the airport and promote local tourism. Two passengers on each of two daily All Nippon Airways (ANA) flights arriving at Haneda Airport from Noto Airport will be given a kanogani (a Noto snow crab). All passengers on the arriving flights automatically participate, and the winners will be announced for each flight in the arrivals lobby.
Chances of winning are higher on a flight with few passengers since the number of winners on each flight is fixed at two. Odds are 1 in 83 on a fully booked flight with 166 people. The Noto Airport Visitor Promotion Committee has launched a website, Kanidasu, where travelers can check which flights have higher odds. The Raffle Odds Forecaster crab presents the days with high odds of winning (i.e. lots of empty seats) like a weather forecast and shows a ranking of days with the best odds.
In addition to the crabs, 100 grams of Okanoto Agehama Shio natural salt hand-made in the Noto area will be given to ten people on each flight.
The campaign runs until March 7, 2010 (excluding December 28 - January 3).
Forestation around Noto Airport - ANA Group Environmental Contribution ActivitiesIntegration of Roundtrip Fares on ANA from Haneda to 3 Hokuriku AirportsNoto Airport Wins Japan PR Awards Prize of Excellence for PR in Major Urban Areas2 Passengers on Each Arriving Flight Win Snow Crabs in Noto Airport CampaignNoto Airport (Japanese)
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